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Comfort By Design, Inc.

Ellsworth, WI

Comfort By Design was established in 2012 when Gabe Reid purchased Freiers Electric & Heating which was founded in 1991. With headquarters in Ellsworth, Wisconsin, Comfort By Design has four locations covering Western Wisconsin and Eastern Minnesota. Your Comfort, Your Way is the value proposition Comfort By Design delivers to customers each and every day. Providing heating, cooling and fireplaces that improve home comfort both indoors and out, Comfort By Design delivers, installs and services the highest quality brands and products available in both the HVAC and fireplace industries.

    For your employees:

    More job security

    We’re not going to acquire your customers only to fire your team.

    More career growth

    By joining a larger organization with more roles to fill, your employees will have more opportunities for advancement.

    More professional development

    Your team will have the chance to develop new skills, earn further credentials, and train with the best in the business.

    More support

    We provide state-of-the-art equipment and outstanding back-office support – and we’re continually innovating with new technologies, systems, and processes.

    For your Customers:

    Our commitment to turning bad days into good ones means that when any of your customers calls in for help.

    Our Good Day Guarantee that ensures every job is done right or done over at no additional charge.

    Customers can count on quality service with no needless delays, no cutting corners, and no nonsense.

    Every employee at Turnpoint Services shares the same mission: make today a good day for the next person you meet.
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    Services offered

    Comfort By Design, Inc.

    Brand Leadership

    Real Results

    Driven to succeed from start to finish

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    "TurnPoint is very data-driven and they have a plan for success. In Aztec’s second year with TurnPoint, our revenue increased 23.5% from the previous year and we are on pace to see an increase of more than 41% from year two to year three. Our demand generation challenge has now been replaced with a demand handling challenge, and the trust we have between our teams reassures us that they’ll make the phones ring and we will be able to handle those calls. We could not have had this growth without TurnPoint."
    Chris Tedesco | Brand LeaderAztec Plumbing & Drains
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    "I have a passion for the people in our business and  a strong desire to watch them develop in their career. TurnPoint supports and nurtures my development and my team’s growth."
    Erin King | Brand LeaderScott Hale Plumbing, Heating & Air
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    "The leverage, the plan, the talent; everything involved in the TurnPoint process has been fantastic and has contributed a lot to our growth. Since joining TurnPoint, we have grown from 12 trucks and 3 crews to 24 trucks with 4 crews. Revenue has increased well over 20% and we will exceed that again this year."
    Kevin Meetze | Brand LeaderMeetze plumbing
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    TurnPoint has introduced me to several outstanding women in leadership positions and the opportunity to collaborate with individuals who are also part of a culture of continuous improvement.”

    Alice Gascho | Brand LeaderRoth Heating & Cooling, Plumbing, Electrical, Drain Services
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    "With TurnPoint we’re able to make decisions based on data, not just guesswork like most of the industry. What I’ve found is the TurnPoint team listens to our needs as operators and removes obstacles, supercharging our growth."

    Randy Keys | Brand LeaderSchaal Plumbing, Heating & Cooling

    Join Our Family

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